How do you connect when there's a pandemic outside? Suddenly tradition takes the backseat as safety becomes the most important factor, but that doesn't mean we can't connect in other ways. This spec campaign made for Whataburger's transition into TikTok focuses on bringing people together and sharing fun moments while we're apart. Mockups: Amanda Thao, Storyboard Artist: Norys Curbelo and Moira Vigne
My Role: Art direction and storyline concepts, photo composites, presentation design
